
SensibleTV is the home entertainment assistant that checks all the boxes.
It works standalone or along other vocal assistants like Google's or Amazon Alexa to help telcos, content providers and device OEMs deliver the products that their customers *really* demand.
For end users: the ultimate experience - SensibleTV understands people the way they speak. Its TV + VODs unified interface is friendlier, context aware and enriched with more data (sports, people, science...). It is not "always-listening" and guarantees GDPR-compliant privacy.
For the M&E industry: the ultimate revenue maker - SensibleTV is faster to integrate, deploy and monetize. It is fully customizable, runs entirely on your infrastructure (cloud and/or edge) and protects your entire value chain. Included: the first AI-based recommendation system that actually matches people's preferences.
Available as an API, server appliance or full-featured device middleware, SensibleTV uses open data standards, implements multi-level security and scales to millions of users.
SensibleTV: how it works
SensibleTV's benefits
SensibleTV is the end user's ultimate TV/VOD experience for many reasons.
It combines better language understanding (remember, meaning vs keywords), complete context awareness and multi-language support on the same device. It is friendlier and more intuitive than solutions requiring wake words and formulations. Last but not least, it guarantees total, absolute privacy.
- Answers real-life questions
like "Show me Big Bang Theory episodes after S09E04", "Any live Gunners games next week", "Find family movies with dogs on afternoons this week-end", "Play a Han Solo flick" or "Record all Coltrane or free jazz concerts prior to the 60's"... without wake words or constrained formulations*.Because meaning trumps keywords, SensibleTV understands questions asked the way we speak. You can also search for very precise programs like in "What's the best action movie with Jason Staham or Bruce Willis but not Sylvester Stallone on pay channels next week after 10pm my time?", or "List all Disney cartoons less than 20 minutes tomorrow morning between 7 and 8"... * unless SensibleTV is used as an Amazon Alexa skill or a Google action in which case wake words may be required by these systems. - Aggregates all services and contents in one place
because nobody cares whether the movie or game they want to watch comes from this or that provider. People just want a single interface to access everything, in the most simple, intuitive way possible. Rightfully so, in our opinion. - Understands context
and reacts to reformulations or a change of mind. Like for instance in "Find me a Brad Pitt movie on Netflix" then "Mmmm... romantic comedies without Angelina Jolie" then "and on Hulu, in HD?"... - Doesn't require always-listening devices
and protects users privacy from data-hungry companies. Depending on how SensibleTV is integrated, users just press a button on the remote when they want to be heard. That's all - and that changes everything.Users mind being always listened to. They mind the possibility of their conversations being remotely recorded, their intimacy stored somewhere permanently and, worst of all, their devices hacked. With SensibleTV, that cannot happen. - Offers better choices
thanks to its many reviews and ratings coming from multiple sources (Rotten Tomatoes, IMDB, New-York Times...) as well as local media all over the world. These reviews also help SensibleTV decide what to propose when you ask for the "best" movie, documentary, concert, etc. - Enriches viewing with data
from football or other sports data sources to general info about movies, shows, artists, history, geography (any topic actually), including while the program is playing. Want to know more about this actress, historic figure, midfielder, country or dinosaur? Just ask SensibleTV... - Supports multiple languages on the same device
both for questions and programs from any number of contents catalogs of various origins - that's one more benefit of meaning vs keywords.Other systems are generally limited to one language per device and hardly find relevant results when channels are in different languages or contents catalogs are of foreign origin. Too bad because we all have these nowadays. - Returns results that match users' viewing preferences
as soon as they tell SensibleTV to skip these people, genres, origins, etc., or to learn from viewing habits. BTW, privacy-wise, these preference data remain on the device.You never watch TV before 9pm and your kids leave for school at 8am? You don't like some sports or actors or topics? SensibleTV lets you specify such preferences easily, and will also learn from your habits if you ask it to. - Features the best recommendation system ever
because its artificial intelligence combines community data, user viewing preferences and extensive analysis of programs features (including LEXISTEMS proprietary metadata). Don't take the other systems' poor, dumb or remotely related recommendations for granted.
Intelligent vocal access to contents and services plus total privacy is the #1 demand from end users. Altogether, only SensibleTV delivers.
Cloud or edge, adding SensibleTV to your products and services is a no-brainer. It's fast, it brings in many added-value features and it gives you complete control of your business assets, roadmap and revenues.
- Is the perfect contents aggregator
allowing you to offer access to all your menetizable contents and services via a single, spectacularly efficient interface. Conversion-wise, that's a crucial benefit. - Is fully customizable
in the functional, UI and UX dimensions. SensibleTV's granular plug-in pipeline fits naturally into your software stack and easily connects your contents and services. Since everything can be adapted to your requirements, the possibilities are endless. So the more monetizable resources you have, the bigger the ROI. - Runs 100% on your infrastructure
or on any other if you so desire. Two big benefits here: you keep full control of everything and you leverage existing network resources for even better ROI. - Does not capture user and service data
which is where value is. In addition to privacy concerns, these data are your key to increasing margins and building killer products. Factor in SensibleTV's unique recommendation system and you get an exceptional revenue maker.Unlike other vendors, LEXISTEMS will contractually agree not to access any of your users and services data in any way except upon your request. Exploiting user data is not our business so we're open to any further provisions that may be important to your organization. - Supports more languages
which helps you monetize more local contents and services on more local markets. With the added benefits of local customers appreciation. The US-centric vision is not an obligation. - Complies with GDPR and other data / privacy regulations
today and tomorrow. Consumer data abuses multiply all over the world. So do regulations and liabilities. With SensibleTV, users data does not leave the perimeter of your services, so your responsibility is as well protected as your ROI. - Includes additional data, contents and services
based on LEXISTEMS' extensive Media & Entertainment databases as well as partnerships with international contents and data providers (some commercial, some open source). Up to you to take advantage of them. - Minimizes time to market
because it only requires a single integration effort regardless of your lineup and target countries*.A lot of local languages won't be available in many GAFAM-originated systems before years (provided they will be one day). Don't miss the business opportunities on these local markets. * restrictions temporarily apply for cyrillic, indian and asian languages. - Protects your source code
as in "all frontend and integration code remains your sole property with the licence of your choice and no fees due." Even if you borrow extensively from LEXISTEMS' code repositories. Even if all the code is co-designed with LEXISTEMS' engineers.
Despite the quality of your electronics, the added-value tends to shift towards software and data.
When other assistant technologies level down the market, SensibleTV is a critical asset for market differentiation, margin protection and competitive survival.
- Adds world-class smarts
to any device, TV or STB, thanks to the most advanced vocal interface for the unified delivery of TV, VOD and additional services from any providers. - Has no special requirements
besides a microphone being available somewhere, typically on the remote. That means regardless of device OS, middlewares and UI, SensibleTV is ready to be integrated. - Adapts to any existing software stack
including custom UI design, customer / service / network monitoring, PPV features and ASR (Automatic Speech Recognition) systems. If some of these are present in the device, SensibleTV connects to them naturally without disruption or hijacking. - Adapts to any integration strategies
and lets you decide whether you want the system to be working in full API mode, or parts of it embedded within the devices ("edge" mode).SensibleTV's components work together as a pipeline and can therefore be adapted individually - at project start time or after an initial deployment where full API would gradually evolve into partly or totally device-embedded. - Includes additional data, contents and services
based on LEXISTEMS' extensive Media & Entertainment databases as well as partnerships with international contents and data providers (some commercial, some open source). Up to you to take advantage of them. - Minimizes time to market
because it only requires a single integration effort regardless of your lineup and target countries*.A lot of local languages won't be available in many GAFAM-originated systems before years (provided they will be one day). Don't miss the business opportunities on these local markets. * restrictions temporarily apply for cyrillic, indian and asian languages. - Protects your source code
as in "all frontend and integration code remains your sole property with the licence of your choice and no fees due." Even if you borrow extensively from LEXISTEMS' code repositories. Even if all the code is co-designed with LEXISTEMS' engineers.
Vocal and data inference on the device (edge).
GPU not required.
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SensibleTV's efficient recommendations

"Someone watched the same movie as you and after that they watched/bought this so that's our suggestion".
Have you ever been satisfied with the recommendations from the most famous TV or VOD services?
Instead of just crossing lists, SensibleTV's meaning-based AI combines fine-grained users preferences + deep contents features with extensive additional data. This results in recommendations that deliver on the promise:
- users consume more contents and services they like
- providers get ROI on the entire surface of their catalogs, with the ability to push or promote parts of them at any time.
- Extensive additional data
SensibleTV comes with thousands of reviews and normalized ratings from local and international sources. These can be aggregated to yours (with adjustable weights). The result is a rich database available to the recommendation system for first-level ranking or to the end user when they browse listings. - Deep analysis of programs and services features
SensibleTV works at the deepest level to correlate contents and services characteristics to individual users' tastes. These 'characteristics' go way beyond public metadata and include a wealth of LEXISTEMS-originated data. - Fine-grained users habits and preferences
Users habits, preferences and consumption history profiles build up day after day (in strict compliance with privacy regulations). They allow the system to efficiently tailor results for individual users within the household. These are the recommendations that turn into action. - Contextual and global
SensibleTV's recommendations can follow a precise question ("I want to watch a recent cop show with NYC action"), or a more general query ("List good actions movies this weekend"), or just derive from a request for suggestions ("What do you recommend for kids under 10 who like dogs"). In every case, the balance between context-related and context-independent recommendations is adjustable, the latter allowing for new contents and services discovery (aka "nice surprise"). - Fully customizable results
In addition to being good, SensibleTV's recommendations are also fully customizable, temporarily or permanently. On the service side, in order to promote contents, run specials, etc. And on the users side, to let them adjust results to their preferences based on types of programs, hours of the day, cast, topics, ratings and ratings origin, hours... (no limit here).
Press the button
and see what SensibleTV can do...
SensibleTV vs other assistants
SensibleTV can work along assistants like Google's or Amazon Alexa. It can also work standalone to power hardware devices, software applications and online services... for maximum ROI.
- Easier service monetization
- Total protection of your value chain
- No capture of user or contents data
- Runs 100% on customers' infrastructure or telco's networks
- Connects with data and other services within target products
- No wake words or interference with other vocal systems
- 100% customizable in the functional, graphical and security dimensions.
Other systems may spy on you or your end users...
SensibleTV's ethical architecture and full GDPR compliance guarantee total data security and user privacy, end to end. This is not the case with other solutions.
- (Arxiv) Your Echos are Heard: Tracking, Profiling, and Ad Targeting in the Amazon Smart Speaker Ecosystem
- (Bloomberg) Silicon Valley Is Listening to Your Most Intimate Moments
- (ZDNet) Why would you ever trust Amazon's Alexa after this?
- (USA Today) Alexa, Google could be listening to your work calls. Here's what to do.
- (Inc.) If You Have an Amazon Echo or Google Home, the FBI Has Some Urgent Advice for You
- (Cnet) Amazon Alexa keeps your data with no expiration date, and shares it too
- (PolitiFact) Is your Amazon Alexa spying on you?
- (CNN) Yes, tech companies may listen when you talk to your virtual assistant. Here's why that's not likely to stop
- (VentureBeat) Privacy problems are widespread for Alexa and Google Assistant voice apps, according to researchers
Data and user experience is where the value is...
How to choose between using SensibleTV along another assistant or as a standalone solution?
- Can I guarantee my end users' experience and privacy?
- Will the solution comply with my target countries data and privacy regulations?
- Do I keep sole control of the data or am I obligated to share it with other tiers?
- Do I keep sole control of the operations? Do I have to rely on foreign clouds and regulations?
- Is the chosen solution a real differentiator on my markets?
- Can I customize the solution to better monetize my other assets (VOD catalogs and other services)?
SensibleTV integration
to applications, devices and infrastructures

SensibleTV is probably the fastest, easiest solution you'll ever have to integrate into your product(s) and/or network(s).
Typically, a SensibleTV integration + deployment project is qualified, completed and tested in a matter of weeks.
- Cloud or edge: your choice
Whether you favor one, the other or any mix of both, SensibleTV is ready. API mode is faster to implement: a few line of middleware + UI code and SensibleTV's optimized payloads will do their magic. Edge mode (part or full) allows you to secure custom developments within devices, keep data with end-users and optimize both local processings and carbon footprint. - Universal compatibility
with any software stack -- backend or frontend. Regardless of ASR (Automatic Speech Recognition), regardless of middleware specificities, regardless of data types and formats. And, contrary to other assistants, you can use only parts of SensibleTV's pipeline. Your business, your choice. - Easy data ingestion
of EPG listings and contents / services catalogs, regardless of structure and language. SensibleTV includes universal mappings that qualify data for unified processing, restitution and consumption. Common differences in country/culture-specific classifications are resolved technically and preserved in the user interface. - Open data standards
like JSON-LD, RDF, OWL(-DL), SPARQL, Turtle and more, on universal, language- and country-agnostic schema.org-derived ontologies. In plain English: no proprietary formats, no breaking changes and total reusability of all data-driven development efforts. - An exhaustive, versioned online documentation
that takes engineers from SensibleTV discovery to in-depth programming and includes immediately working copy-paste code examples.SensibleTV also includes a light javascript object for easy data consumption and restitution in UI. As an example, getting a list of all actors in a movie is as simple as callingSENSIBLE.workPersons_actors()
. As a no-dependencies IIFE, the object just needs to be called in the UI stack for all of its functions to be available frontend-wise. - Host it anywhere
including your own infrastructure for cost optimization, easier management and total data privacy. We have actionable metrics that specify precisely the right configs for scaling and elasticity. Contact us to know more.
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Meet SensibleTV
There's much better than the assistants you know.
In a one-to-one session or an interactive video call, see for yourself how SensibleTV compares to other solutions...